Photographer

@akshaeva_photo

Sasha Popova

📸Artistic impression

The photographs related to the project for the song “Увези”—in which beams of light project the word “Увези” across the face and body—create a powerful, minimalist visual effect that perfectly matches the song’s mood. The lighting, shadows, and bare space draw attention to pure emotion, while Sasha’s pose leaves room for interpretation: she isn’t acting, but rather becoming a visual embodiment of the lyrics. In the continuation of the series, the photographer shifts into a different story—one inspired by the aesthetic of Bond-style elegance. These photos are visually sophisticated, yet playfully seductive. Sasha in a tuxedo, with a bow tie and a serious, almost challenging gaze, surprises and leaves a lasting impression.

🎨Professional note

Photographer Svetlana Akshaeva skillfully balanced conceptual and fashion photography. Within a single session, she captured two different narrative lines—song promotion and fashion storytelling. Her use of lighting effects and purposeful spatial minimalism allowed for expressiveness without overload. At the same time, the technical precision and clarity of each frame reflect experience and thoughtful direction behind the lens.

👤About the photographer

Svetlana Akshaeva is a photographer known for her modern and refined visual style, often playing with shadows, pinpoint lighting, and precise composition. Her photos radiate sophistication while also embracing a narrative element. Thanks to this approach, working with her often results in not only beautiful but also visually striking and versatile material—suitable for both song promotion and fashion campaigns.

ℹ️ Note:

The Instagram profile @akshaeva_photo is currently unavailable. However, the photographer’s contribution remains alive in every nuance of this series.

Sasha

Studio

Behind the scene

Photographer

Professional Team

male photographer

Svetlana Akshaeva

Model Photographer


@akshaeva_photo

Irina Strechenkova

Makeup Artist


@kleo13666
Stylist

Anna Komarova

Stylist


@netta_komarova
camera

Danil Khoroshilov

Video


@dnlhrshlv